Hmn. This is not 100 percent accurate. I agree that good content is key, but algorithms and audience definitely play a role.
We publish the same comic on several different platforms. Sometimes a comic will get a decent amount of claps on Medium (our audience is the smallest here) sometimes a comic will get a ton of likes on Instagram where we post it on two different profiles.
Here’s an example, this post got 82 claps here. https://medium.com/@BurdsEyeView/wet-dreams-180fb509e33
On IG it got 394 likes here https://www.instagram.com/p/BpQ0o2NnSDB/?taken-by=background_noise_comi c and 79 likes here https://www.instagram.com/p/BpQzEmKB_Uw/?taken-by=frankensteinsuperstar
Same hashtags on the IG but different results. I know it’s not the most scientific test but its a good example of how audience and algorithm can definitely make a difference!